Are you wondering how to drive more community engagement through video content? Video marketing is undoubtedly one of the best ways to drive engagement with community members in a short amount of time. Unlike other marketing strategies, video provides your audience with a personal touch of engaging storytelling. In 2017, Internet users watched about 1 billion GB of video per month, and video is expected to become the dominant content channel in the future. If you’re looking for ways to increase community engagement, making video marketing part of your content strategy is the way to go.
4. Create customer-generated content
Video marketing transforms text into stunning visuals and clear storytelling that perfectly communicate audience pain points. Using video marketing can help you get more engagement by grabbing your audience’ even at a glance. There are Buy Namibia WhatsApp Numbers types of video marketing such as explainers, testimonials, product videos, tutorials, promotions, etc. Each has a different purpose, such as spreading awareness or initiating action. In this blog post, we’ll give you 10 tips to take your community video content to the next level.
Adhere to the Timetable Include a Call to Action
First, you need to understand your video marketing goals. Without a clear purpose, you’ll waste time not knowing where it’s going. One of the best ways to do this is to look at your marketing goals. If you are new to the community, you can implement basic steps such as raising awareness of your target audience. From now on, you know what the purpose of your video marketing campaign is and what to do with it. An ideal type of explainer video and tutorial video in this area. These videos are designed to quickly raise your awareness of the purpose and mission of the community. On the other hand, if you want to convince people to join your community, you need social proof of how trustworthy your community is. Testimonials and/or product demos are your best.